"We empower individuals and businesses to be their ultimate selves, and start turning everyday conversations into lifetime achievements."
Founder - James Amarelo
About The Founder
James Amarelo, the founder of Yellow Brick Road - Coaching and Consulting, has always had the passion of working with individuals that want more out of their life and career.
Having coached and trained over 700 individuals, he has proven strategies that have helped his clients get sustainable results, and a great returns on their investment, in short periods of time.
Here are some questions that we asked him.
What is getting you excited in the Coaching space?
"Neuroscience. It's amazing to see the work that is going on right now. The ability to understand the brain, using scientific techniques to better ones self, is such a powerful tool. It's amazing to see that our actions can be predictable, and it is not only by chance."
How can Coaching help an individual out?
"That's a questions that I get a lot. Talking to a Coach in a private and confidential manner that gives them the opportunity to think outside the box, in a safe environment, to challenge their own thinking. Using a proven process and powerful questions, allows the client to be empowered to make thoughtful and concise decision. If you are not sure about it, give it a try and see for yourself. I offer a complimentary powerful one hour session to make sure that it is right fit for the client. The only ask is that you donation $100 to your favorite charity."
Why do you love what you do?
"I have always been, and will be, an outside of the box thinker. This has allowed me to thrive in many environments where I could impact and influence individuals the most because I wasn't afraid to ask the tough questions. Every person has their own challenges and some are easier than others. However, the ability to work with such great clients, seeing them succeed to learn more about themselves, and the energy that they bring to the table is contagious."
Where did your company name come from?
"In the story, The Wonderful Wizard of Oz, the journey down the yellow brick road presented the main characters challenges in which each grew as individuals and as a team. They were looking for someone to give them their answers. However, they had possessed them all along. It was deeply hidden by their own limiting beliefs.
This is how we can help. Working together, we can build out a plan to stretch you to your unknown capacity and capabilities to become your ultimate self. It can all start with a conversation, and we would be glad to help."